Privacy Policy

Thank you for visiting our website. We take the issue of privacy very seriously and are committed to protecting your personal data as part of our website publication. The legal basis is in particular the Federal Data Protection Act (BDSG) and the Telemedia Act (TMG).

By personal data we mean all data on the personal and factual circumstances of a natural person. Personal data collected on our site will be used solely for its own purposes and not shared with any third parties.

Web server logs

During usage of the pages of our site the connection information is stored in the server log files. This information includes:

  • site of origin
  • IP address of the calling system
  • time of the log
  • client request
  • http response code
  • volume data transmitted
  • browser informationen such as operating system and screen resolution used

The collection of such data is only used for statistical purposes and to improve our web presence. In addition, no personal data is collected, unless you let us know in the newsletter request or via voluntarily contact.

Newsletter

Unless you have entered your e-mail address to receive a newsletter, we use the data only for the sending of information according to the Newsletter registration. Legal basis of the newsletter itself created, according to Art. 6 para. 1 letter a) DSGVO. You have the right to pass this decision at a later date, you can unsubscribe from the newsletter, via a link in the newsletter or by e-mailing info@laudert.com.

Cookies

The Internet pages use so-called cookies in several places. They serve to make our offer user-friendly, more effective and safer. Cookies are small text files that are stored on your computer and saved by your browser. Most of the cookies we use are so-called "session cookies". They are automatically deleted after your visit. These cookies cause no damage to your computer and do not contain viruses. You can safely delete cookies from your computer at any time. Of course you can also set your browser so that cookies are not stored on the hard disk or already stored cookies are deleted. You can find the instructions for the prevention and deletion of cookies in the help function of your browser software or manufacturer.


If you should have any further questions about the collection, processing and use of your personal details, then please contact our data protection officer Kerstin Schmitt Tel. +49-2564-919-315 or K.Schmitt@Laudert.com

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. By activation of the IP anonymization (asynchronous tracking code: _gaq.push(['_gat._anonymizeIp']);) on this website, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA.?On behalf of the website providerGoogle will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. ?Google will not associate your IP address with any other data held by Google.?You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. Furthermore you can prevent Google's collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under https://tools.google.com/dlpage/gaoptout?hl=en-GB.

By using this website you declare your agreement for handling the collected data as described above. Further information about Google Analytics and privacy policy are available under http://www.google.com/intl/en/policies/privacy/.


Use of Google AdWords conversion tracking

This website uses the online advertising program “Google AdWords” and employs conversion tracking within the scope of Google AdWords. The conversion tracking cookie is placed if a user clicks on an advert served by Google. Cookies are small text files that are stored on your computer system. These cookies become invalid after 30 days and cannot be used for personal identification. If the user visits certain pages of this website and the cookie is yet to expire, we and Google can detect that the user has clicked on an advert and was forwarded to this page. Every Google AdWords customer is given a different cookie. Cookies cannot, therefore, be traced back through the websites of AdWords customers. The information gathered by the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. Customers can find out the total number of users that have clicked on their advert and been forwarded to a page with a conversion tracking tag. They do not, however, receive any information that can be used to personally identify users. If they do not want to be involved in tracking, they can object to this use by simply deactivating the Google conversion tracking cookie via their Internet browser under “User settings”. They will subsequently not be included in the conversion tracking statistics.


You can find further information about Google’s data protection regulations at the following web address: http://www.google.de/policies/privacy/

Retargeting/remarketing/recommendation advertising

This website uses retargeting technology from Google Inc. (“Google”). This makes it possible to respond to our website users who have already shown an interest in our products in a targeted way with personalized, interest-based advertising. The mix of adverts is put together on the basis of a cookie-based analysis of past usage behavior, but no personal data is saved. In retargeting technology cases, a cookie is stored on your computer or mobile device in order to collect anonymized data about your interests and thus individually tailor the adverts based on the stored information. These cookies are small text files that are stored on your computer or mobile device. You will then be shown adverts that are highly likely to be in line with products and information you are interested in. You can permanently object to the placing of advertising cookies by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/


For further information and to view the data protection regulations regarding advertising and Google, please visit: http://www.google.com/policies/technologies/ads/


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