Data, Processes + Systems

Clean data management, seamless processes, and tailor-made systems—making product communication scalable

When data is inaccurate, processes don’t work, and systems don’t integrate smoothly, every solution becomes a one-off. We bring structure to your product data landscape, make workflows transparent, and establish a synergy between people, processes, and tools that works reliably – from the database to quality assurance. We take a systemic approach, work reliably, and support you so that optimization doesn’t end with the concept but is confidently implemented in everyday operations. Because we know the entire process – from content creation, through storage and output, to preparation for print and digital – from our own practical experience. We use AI when it makes sense and is reliable. We’ll advise you on what’s possible today and what’s coming tomorrow!

  • Clean Data Foundation:We structure, clean, and enrich product data so that it can be effectively used in PIM, DAM, ERP, online stores, and for print and online applications.
  • Efficient Workflows:We conduct systematic analyses, redefine, and establish processes that foster agility, efficiency, and transparency.
  • Consistent Quality:We set up technical checks, approval and correction processes, and the dual-review principle to ensure reproducible quality.
Systemprozesse Teambesprechung auf Glassboard

A selection of our success stories

PAM Building relies on Centric PXM PIM system

In a record time of just six months, Laudert implemented a scalable PIM system based on Centric PXM. Learn more in our success story.

Client
PAM Building
Website
https://www.pambuilding.de/
Services

Conrad Electronics successful shopping cart abandonment concept

Conrad is known in 17 countries as one of the leading procurement platforms for technical business supplies. Their digital platform strategy, besides common e-commerce approaches also includes print – and with great success. Conrad’s programmatic approach has lead the company to achieve considerable KPIs well above industry standards.

Client
Conrad Electronic
Website
https://www.conrad.de/
Services

GROHE: A 3D World of luxury bathroom and kitchen fittings

GROHE is globally renowned for its full bathroom solutions and kitchen fittings. The global brand, part of the Lixil Group, is characterised by unique products in the most modern designs. And in the same vein, GROHE relies on innovative solutions in marketing, including high-quality 3D visualizations from our Home of Media.

Client
GROHE
Website
https://www.grohe.de/
Services

What our customers say

What was exciting for us – in addition to the transfer of knowledge between the Laudert and BLANCO interfaces – was definitely how closely the channel managers worked with the technical units at Laudert, meaning they were able to intervene early on in the event of obstacles, especially when setting up new processes.

– Kristof Kauhaus, Director / Head of Digital Marketing & E-Commerce, BLANCO

Thanks to automation, our label production is really fun!

– André Bias, Head of Prepress/Printing, Remmers

With Laudert, we work on many parts of a project simultaneously without losing track – and thanks to the granular workflow structure, we are able to deliver our brochure on time, even with time-sensitive topics.

– Jörg Böttcher, Head of Production, GALERIA

Studio Production Management Software:
End-to-End Workflows for Scalable Content Production

When many stakeholders, systems, and work steps come together, a streamlined workflow determines speed, quality, and costs. With Studio Production Management Software, you can fully digitize your production – from planning and task management to approvals, feedback, and real-time status tracking. This creates transparency, increases automation, and makes processes user-friendly and scalable.

Partner Creative Force

We rely on Creative Force and, as both users and implementation partners, have developed best practices over many years. This allows us to support you from requirements definition and integration through to continuous process optimization.

From data structure to day-to-day operations: how data, processes, and systems interconnect

Many components interconnect along the product communication value chain. This is exactly where we come in: We analyze the current state, work with you to develop a vision and roadmap, and implement the building blocks – data models, interfaces, workflows, roles, and quality assurance – so that they work together seamlessly. The result is an infrastructure that adapts to change and optimizes your production in terms of both quality and quantity.

Data under control

  • Data Model & Structure
  • Migration & Cleansing
  • Enrichment & Distribution

Processes that work

  • Target/Actual Analysis
  • Automation & Transparency
  • Approval & Correction Processes

Systems that work together

  • Analyzing the system landscape
  • Interfaces & data flows
  • Workflows related to tools and databases

Our Services for Data, Processes, and Systems

  • Comprehensive analysis of your data, process, and system landscape, including clear areas for action.
  • Development and refinement of data models (attributes, units, structures) tailored to your use cases.
  • Data migration, including import, correction of legacy data, and conversion to new data models.
  • Data Management: Data cleansing & data quality assurance using validation algorithms and the dual-control principle.
  • Data enrichment – systematically prepared and operationally implemented (as automated as possible, as manual as necessary).
  • Process design & workflow establishment: agile, efficient, transparent – with a focus on people and systems.
  • Quality and approval processes for reproducible results in your production.
  • Long-term optimization: We work with you as partners to ensure that processes continue to evolve alongside your company.

Sven will be happy to advise you!

Sven Stowermann will talk to you about this topic in the context of holistic impactful product communication.