Catalog production: strong concepts for high-volume implementation – automated yet individual
Printed and tactile, catalogs hold the power to inspire your customers. Even online they drive engagement. In print, the catalog remains a key component of a modern overall strategy, providing an important link between customers and online businesses. As a partner agency, we support the whole process from concept and individual layout through to (automated) structuring and production – always with the support of intelligent media workflows which also enable individualisation according to your data.
- Graphic concept and design:we will shine a light on your products using individual image concepts, placing them centre-stage with our creative, CI-compliant layouts and design.
- Optimised pre-press workflow:we will seamlessly integrate your product information management, digital asset management and database publishing systems infrastructure.
- Realisation and optimisation: we will establish workflows and processes to produce your catalog and identify the potential for acceleration and savings in existing concepts and processes, whether creative and unique or highly automated.
- Full-service production: our teams of experts work in synergy, which means we offer full-service production. Our parallel workflows accelerate production, reduce interfaces and media breaks, as well as automate checks and approval processes for faster, safer implementation.
Compelling catalog production – impactful complete catalogs or smaller, individual editions
We will bring your catalog to life: whether as a powerful stand-alone edition or individual editions in smaller runs or sizes. Your catalog production will benefit from the synergies of our expert teams in concept and design, automation and process reliability, print data preparation and final printing. We will also support you in advertising planning and control as well as language and translation management.
Concept & design
- image concept
- individual catalog ideas
- layout according to CI specifications
- infrastructure integration
- seamless interfaces
- guaranteed data timeliness
- high degree of automation
- correction processes
- language management
Our catalog creation services:
- Content creation using CGI and photography
- Strategic and creative concepts
- System-supported production and implementation (e.g. using PIM, DAM, ERP, Excel, etc.)
- Intelligent workflows and high degree of automation
- Language and translation management
- Advertising material planning and control
- Integration of established third-party systems (z. B. priint:suite)
- Process analysis and process optimisation
- Print data preparation
- Print implementation and strategic print services
Ingo will be happy to advise you!
Ingo Keizers will talk to you about this topic in the context of holistic impactful product and brand communication.