Product data is a way to address customers. It should be informative and persuasive. By implementing PIM software, we enable central data storage for simple multiple use of product data related to marketing, production and purchasing. This is the only way to rapidly provide optimized product content for all communication channels and touchpoints, from packaging to the online shop or catalog
Our expertise is used for lots more: we don't just show our customers how to manage their product and item data in a structured way, we also show them how the PIM system can be used as software to substantially shorten production times, maximize quality, minimize maintenance costs and eliminate redundant content. To ensure project success, we also consider complex requirements for data migration from old systems and provide support as needed for enhancing and maintaining product data.
A broad industry overview, close collaboration with our technology partners such as Contentserv and CELUM as well as innovative in-house developments (LaudertMediaPort®
) have made our media IT experts some of the most sought-after in the market and earned us high ratings in customer satisfaction.