To prepare consistent product data for all communication channels, from the web shop to the catalog, the use of PIM and MAM software is an absolute must. Companies need the right IT system to achieve professional product information management, since proper PIM software is the basis for centralized, media-neutral data storage. Is your product information still spread across different departments and in different formats? Then PIM system is the solution for outputting relevant product information in a (partially) automated way that spans various media and platforms. This will not only help you increase the quality of your product data, but also save you time and money.
If you have lots of products in your portfolio with a range of (technical) data and attributes in multiple varieties that are distributed internationally, the implementation of PIM software is essential. The goal: To maximize the quality of your data while minimizing maintenance expenses at the same time. But although the goals of production information management are very similar, the requirements placed on PIM systems can be very different. While the decisive factor for one company might be intuitive handling, the clincher for another company might be the creation of highly complex tables or the simplest translation management possible. Our 80-person media IT team is happy to advise you in selecting the perfect PIM software. A broad industry overview, close collaboration with our technology partners such as Contentserv and CELUM as well as innovative in-house developments (LaudertMediaPort®) have made our media IT experts some of the most sought-after in the market – and our customers the most satisfied, as the market performance wheel confirms. More about PIM success stories and current news can be found in our magazine.