Powerful PIM and DAM (MAM) – LaudertMediaPort

LaudertMediaPort®: our intuitive and powerful PIM and DAM system

The range of different solutions for PIM (Product Information Management) and DAM (Digital Asset Management) or MAM (Media Asset Management) is immense. In LaudertMediaPort® 3 we have developed an incredibly flexible and powerful PIM and MAM/DAM system.

As our central command bridge, we designed the system with particular regard to intuitive usability and comprehensibility, that way gaining acceptance both among our own departments and those making use of it externally. Our interface specialists work on integration, making sure of a smooth and successful process overall.

PIM and DAM combined in one system

LaudertMediaPort® combines the many facets of a PIM with the clear asset management of digital asset management – all in one system. Image data, codes, prices, texts, availabilities. In LaudertMediaPort® will provide you with a command centre in which all information and data intersects in a media-neutral and article-based manner, made available and optimised according to how you wish to use it. From e-commerce to catalogue production, target group-specific mailings, POS and advertisements as well as many other activities.

We apply our system throughout our entire media production, starting with advertising material planning and item selection in purchasing, then commissioning photography for your product images, to page layout and the provision of data for web and print. Currently, users of more than 50 systems control up to 23 language versions.

Ingo will be happy to advise you!

Ingo Keizers will talk to you about this topic in the context of holistic impactful product and brand communication.